Skip to main content
Digital Marketing with Events Management hero
UndergraduateBachelor of Arts (with Honours)UCAS: N5N8

Digital Marketing with Events Management

Abertay University
Dundee, Scotland
Visit University Website
3Duration
£16,950Per Year (Intl)
£28,000Avg. Salary
100%Satisfaction

Course Overview

The BA (Hons) Digital Marketing with Events Management at Abertay University is a undergraduate programme designed for students passionate about driving organisational success. Based in Dundee, Scotland, this programme combines theoretical knowledge with practical application, with a 3-year full-time structure. **Please note; This course is advanced entry to Year 2 only (depending on your qualifications). This means we cannot accept applications for Year 1. Please check the Entry Requirements tab for eligibility. International tuition fees are £16,950 per year, home/UK fees are £1,820 per year, and a minimum IELTS score of 6.0 is required for admission. Graduates from this programme benefit from strong career prospects, with 100% student satisfaction rating, and a median graduate salary of £21,500 within three years.

What You'll Learn

Digital Marketing Strategy and Analytics
Social Media Marketing and Content Creation
Brand Management and Positioning
Event Planning and Logistics
Marketing Research and Consumer Behaviour
Integrated Marketing Communications
Event Promotion and Sponsorship Management
Professional Practice and Industry Project
UCAS Code:N5N8
Academic Year:2026-27 entry
View on university website

Entry Requirements

🇬🇧 UK Qualifications

A-Level
BBB (Entry into Year 2 with BBB to include Business Studies plus one other literate subject)
IB Diploma
30 points (With a minimum of H4 in 3 subjects - Business Management plus 1 other Higher Literate subject and any other Higher subject.)
UCAS Tariff
96 points

🌍 Requirements by Country

Country-specific entry requirements are not yet available. Please check the university website for your country's requirements.

🗣️ English Language Requirements

TestOverallLRWS
IELTS Academic65.55.55.55.5
PTE Academic59

L = Listening, R = Reading, W = Writing, S = Speaking

Tuition Fees & Funding

Show fees for:
InternationalUK/Home

International Student Fee

£16,950

per year

Total Course Cost (3 years)£50,850

Home Student Fee

£1,820

regulated fee

Scholarships available for eligible students

Fees shown are for current entry. Fees may increase annually in line with inflation.

📊 OFFICIAL UK DATA

Graduate Outcomes

Based on official HESA Graduate Outcomes survey data

💰 This Course at Abertay University

Time After GraduationLower QuartileMedianUpper Quartile
15 months£25,000£28,000£30,000
3 years£19,000£21,500£24,500
5 years£23,500£28,000£35,000

UK Average for Subject

Time After GraduationLower QuartileMedianUpper Quartile
3 years£24,000£26,000£30,000
5 years£24,000£26,000£30,000

Benchmark values use UK subject-average graduate salary data where available.

Course vs UK Subject Benchmark

3 years17% below averageCourse £21,500 / UK £26,000
5 yearsclose to averageCourse £28,000 / UK £26,000

Provider salary trend: up £6,500 from year 3 to year 5

Salary trend mini-chart

15mo3yr5yr
Official Data

Salary figures are sourced from Discover Uni graduate outcomes data for this subject area at this provider (subject area: CAH17-01-03). These represent typical earnings and may not reflect this specific course. For official data, visit Discover Uni at Discover Uni.

💼 Employment Breakdown

60%Working
10%Work & Study
10%Seeking Work
60%Professional Jobs
Official Data

Graduate employment outcomes are sourced directly from Discover Uni for this specific course and provider. For full details, visit Discover Uni at Discover Uni.

Student Satisfaction

National Student Survey (NSS) results

Teaching on my course
100%
Learning opportunities
96%
Assessment and feedback
95%
Academic support
95%
Organisation and management
100%
Learning resources
90%
Student voice
97%
Continuation rate% students continuing to year 2
60%

Gray line indicates UK average. ▲ = above average. Source: NSS 2025 via Discover Uni.

Official Data

Student satisfaction (NSS) and continuation data are sourced directly from Discover Uni for this specific course and provider. For full details, visit Discover Uni at Discover Uni.

Showing scholarships for

Scholarships You Could Apply For

Filtered to your course, level, and nationality. Sorted by deadline urgency & value.

External scholarships you might consider

No university scholarships matched your course and profile right now. Explore these national programmes:

About Abertay University

Abertay University

Abertay University offers Digital Marketing with Events Management as part of its comprehensive programme offerings.

#100QS World
#10UK Ranking
4,990+Students
84+Courses
TEF
View University Profile →

Frequently Asked Questions

Ready to Start Your Journey?

Explore courses, compare universities, and find scholarships at CourseOptions.com

Explore All Courses