Course Overview
Offered by Abertay University, the BA (Hons) Marketing provides a comprehensive undergraduate education in business and management. Based in Dundee, Scotland, this programme combines theoretical knowledge with practical application, with a 4-year full-time structure. Please note; this new Marketing Course (N520) is only available for Year 1 entry. Those looking for advanced entry should visit the existing N500 course for further information. Study this CIM-accredited Marketing degree at Abertay’s Dundee Business School. Expert guest speakers, projects with live briefs tackling real-world business problems, work placements, campaign pitches and offsite visits. Launch your career as a professional marketer, ready to excel in the workplace. International tuition fees are £16,950 per year, home/UK fees are £1,820 per year, and a minimum IELTS score of 6.0 is required for admission. Graduates from this programme benefit from strong career prospects, with 100% student satisfaction rating, a median graduate salary of £21,500 within three years, and 100% of graduates in employment or further study.
What You'll Learn
Entry Requirements
🇬🇧 UK Qualifications
🌍 Requirements by Country
Country-specific entry requirements are not yet available. Please check the university website for your country's requirements.
🗣️ English Language Requirements
| Test | Overall | L | R | W | S |
|---|---|---|---|---|---|
| IELTS Academic | 6 | 5.5 | 5.5 | 5.5 | 5.5 |
| PTE Academic | 59 | — | — | — | — |
L = Listening, R = Reading, W = Writing, S = Speaking
Tuition Fees & Funding
International Student Fee
£16,950
per year
Home Student Fee
£1,820
regulated fee
Scholarships available for eligible students
Fees and funding The course fees you'll pay and the funding available to you depends on factors such as your nationality, location, personal circumstances and the course you are studying. Undergraduate student fees - Scottish Students Undergraduate student fees - UK Students (outside Scotland) Undergraduate student fees - International & EU Students More information Find out about grants, bursaries, tuition fee loans, maintenance loans and living costs in our undergraduate fees and funding secti
Graduate Outcomes
Based on official HESA Graduate Outcomes survey data
💰 This Course at Abertay University
| Time After Graduation | Lower Quartile | Median | Upper Quartile |
|---|---|---|---|
| 15 months | £25,000 | £28,000 | £30,000 |
| 3 years | £19,000 | £21,500 | £24,500 |
| 5 years | £23,500 | £28,000 | £35,000 |
UK Average for Subject
| Time After Graduation | Lower Quartile | Median | Upper Quartile |
|---|---|---|---|
| 3 years | £24,000 | £26,000 | £30,000 |
| 5 years | £24,000 | £26,000 | £30,000 |
Benchmark values use UK subject-average graduate salary data where available.
Course vs UK Subject Benchmark
Provider salary trend: up £6,500 from year 3 to year 5
Salary trend mini-chart
Salary figures are sourced from Discover Uni graduate outcomes data for this subject area at this provider (subject area: CAH17-01-03). These represent typical earnings and may not reflect this specific course. For official data, visit Discover Uni at Discover Uni.
💼 Employment Breakdown
Graduate employment outcomes are sourced directly from Discover Uni for this specific course and provider. For full details, visit Discover Uni at Discover Uni.
Student Satisfaction
National Student Survey (NSS) results
Overall
Gray line indicates UK average. ▲ = above average. Source: NSS 2025 via Discover Uni.
Student satisfaction (NSS) and continuation data are sourced directly from Discover Uni for this specific course and provider. For full details, visit Discover Uni at Discover Uni.
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About Abertay University
Abertay University offers Marketing as part of its comprehensive programme offerings.
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